It's that time of the year again when Minted uncovers design genius through their Holiday Card Design Challenges. Who doesn't love a challenge? I try to participate in these challenges when my schedule allows. This year I submitted five designs into the {non-foil-pressed} No Business Like Snow Business and one into the {foil-pressed} No Business Like Snow Business.
Rebranding the Coffee Shop: A Designer’s POV
Rebranding a coffee shop isn’t just about getting the look right, or serving {what we think} is the best coffee in town. Every element of the brand experience plays a part, how the brand identity comes to life in the space, the graphics on the walls and menu boards, even down to the uniforms. It’s about creating an experience that makes people feel good.